> ## Knowledge Base Index > Fetch the complete knowledge base index at: https://docs.simplebooklet.com/sitemap.xml > Use this file to discover available pages before exploring further. > Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash). # Generating an AI Insight Report # Generating an AI Insight Report The Insight Report hands your booklet's performance data to a Business Intelligence Strategist AI and gets back a plain-language analysis — no charts to interpret, no spreadsheets to dig through. Just a clear breakdown of what's working, where readers drop off, and what to do next. || Available on: Pro and Business plans. --- ## What's in an Insight Report The report opens with an AI-generated headline that names the most important thing happening in your data — not a generic summary, but a specific finding like "Guests open the cover, then stop." Below that, four key numbers give you an immediate read: total opens, unique visitors, page 1 views, and how many readers reached the final page. From there, the report works through your data in named sections, each with a category label, a plain-language headline, and a written explanation. Visuals — bar charts, stat cards, city tags — are embedded inline so you're reading a story, not a spreadsheet. **Typical sections include:** **Audience and traffic sources** — Which cities, channels, and referrals are actually delivering readers, including breakdowns you wouldn't spot on your own. **Page-by-page engagement** — A bar chart showing views per page, with written analysis of where readers stop and which pages hold attention longest (including average dwell time). **Action breakdown** — Not just total CTA clicks, but a full breakdown: call-to-action clicks, Collection navbar clicks, Custom Button clicks, Business Card clicks — so you can see exactly where readers are engaging. **Device and timing patterns** — What devices readers are on, the busiest day, and peak open hour — useful for knowing when and how your audience actually shows up. **Your next moves, ranked** — Specific, prioritized actions based on what the data showed this period. Not generic advice — steps tied directly to your numbers. --- ## How to Generate an Insight Report ${youtube}[](NhEuIsWaiO0) 1. From your **Dashboard**, open the **Reports** tab for your booklet. ![](https://storage.crisp.chat/users/helpdesk/website/-/b/a/9/a/ba9a701c45868800/framegenericlight91_wbn0hy.png =800x388) 2. The **Snapshot** page opens by default. Scroll down to the **Insight Report** section. 3. Click **Generate Insight Report**. ![](https://storage.crisp.chat/users/helpdesk/website/-/b/a/9/a/ba9a701c45868800/framegenericlight94_tsfmkc.png =800x379) 4. In the popup, select the **time period** you want the report to cover from the dropdown. ![](https://storage.crisp.chat/users/helpdesk/website/-/b/a/9/a/ba9a701c45868800/framegenericlight95-1_1rn9bgj.png =800x264) 5. Click **Generate report**. ![](https://storage.crisp.chat/users/helpdesk/website/-/b/a/9/a/ba9a701c45868800/framegenericlight95_1q79nsp.png =800x264) --- ## Checking the Status Once you click Generate, your report is being processed. You can track progress two ways: ![](https://storage.crisp.chat/users/helpdesk/website/-/b/a/9/a/ba9a701c45868800/framegenericlight96_1qnno4e.png =800x396) * Watch for **progress notifications** in the Insight Report section on the page. * Click the **Agent Status** icon in the top right corner of the Reports page to check its current status. You'll receive a notification when your **Executive Report** is complete. --- ## Viewing and Downloading Your Report Once generated, the Insight Report section updates with three options: ![](https://storage.crisp.chat/users/helpdesk/website/-/b/a/9/a/ba9a701c45868800/framegenericlight97_1ypj1b2.png =800x208) * **View report** — Opens the full report to read online. * **Download report** — Saves the report to your device. * **+ New Report** — Generates a fresh report for a new time period. --- ## History Reports Every Insight Report you generate is saved. Scroll to the **View History Reports** section at the bottom of the Snapshot page to see your previous reports. Hover over any report to access: ![](https://storage.crisp.chat/users/helpdesk/website/-/b/a/9/a/ba9a701c45868800/framegenericlight98_1ew1nzd.png =800x443) * **View report** — Open and read it. * **Download as HTML** — Save a formatted version to your device. * **Download Analysis as Markdown** — Save a plain text version for use in other tools. --- ### Related Articles * [The Reports Snapshot](/en/article/the-reports-snapshot-1y06nl6/) * [Your Performance Data File](link)