Why Track Your Booklet Performance?
Why Track Your Booklet Performance?
Publishing a booklet is just the beginning. The real question is what happens after — who's finding it, who's reading it, who's taking action, and who's coming back. The Performance tab gives you the answers.
Know What's Actually Working
Without data, you're guessing. The Performance tab shows you exactly how your booklets are performing across every stage of the reader journey — from the moment someone opens your content to the moment they click your call to action or return for a second visit. That means you can double down on what's working and fix what isn't.
Follow the Reader Journey
Not all metrics are created equal. A thousand opens means nothing if nobody flips a page. A thousand page flips means nothing if nobody clicks your CTA. The Performance tab is built around the four stages readers move through — Awareness, Attention, Action, and Satisfaction — so you can see where your audience is engaged and where they're dropping off.
Measure Real ROI
The Satisfaction stage goes beyond engagement. It estimates what you would have spent printing and distributing the same content physically, and tracks return visits from readers who found your content valuable enough to come back. That's a measurable return on your investment in digital publishing.
See Your Best Performers at a Glance
The Top 10 Booklets section shows which booklets in your library are driving the most results. Filter by tag or time range to compare campaigns, teams, or time periods — and find out which content deserves more promotion.
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Updated on: 22/06/2026
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